4 underrated places to visit in Switzerland, Eurovision 2025’s host country

Famed for its velvety chocolate, delicately nutty cheeses and breathtaking scenery, Switzerland is set to take centre stage this week as it hosts Eurovision 2025.

The lively cultural hotspot of Basel – a picturesque city along the Rhine River in northwestern Switzerland – has been abuzz with activity as it prepares to welcome contestants and fans from around the globe for the 69th edition of the iconic song contest.

While thousands of visitors flock to Basel to experience the festivities, we’re turning our attention to the quieter corners of the country – those hidden gems that are just as stunning, yet blissfully off the beaten path.

Here are 4 of the most underrated destinations to explore in this beautiful Alpine nation…

Nestled in the mountainous region of Fribourg is the idyllic municipality of Jaun. Charming houses that look like they have been plucked from the pages of a fairytale surround a magnificent waterfall that draws all eyes to its commanding presence.

Plus, if you are looking to get a richer knowledge of the culture and history of this rural area, The Cantorama, also known as ‘the house of Fribourg choral singing’ (which is located in the former Romanesque church of Jaun), and the unique cemetery behind the church of St. Stephan are both worth a visit.

Arosa, a picturesque Alpine resort village nestled in the Schanfigg Valley in Switzerland’s canton of Graubünden, is famous for its ski slopes during winter, but it truly comes alive in summer with its scenic lakes and hiking trails.

One of the most popular walking routes is the Squirrel Trail, where hikers can enjoy close encounters with the friendly local squirrels – which are often bold enough to climb onto hikers’ shoes or up trouser legs. The trail begins at the Vita Parcours in Arosa and winds its way to the Maran bus stop, with ten beautifully illustrated panels along the route telling the story of the squirrel.

Switzerland Tourism recommends visiting Weisshorn, the highest peak in the Arosa region accessible by cable car – a memorable experience which offers breathtaking views of hundreds of mountain peaks.

Renowned for its two iconic landmarks – the 13th-century ruins of Tourbillon Castle and the impressive Valère Castle complex – Sion is a historic gem within in the southwestern Swiss canton of Valais.

Visitors can reach the striking hilltop fortifications by meandering through charming, winding alleyways that pass by the Cathedral of Our Lady of Sion and the intriguing Witches’ Tower, according to Switzerland Tourism’s website.

Set in the sun-drenched Rhône Valley, Sion is also celebrated for its rich culinary heritage, featuring regional specialities such as raclette, apricots, saffron, dried meats, and, most notably, wines from its abundant vineyards.

Spiez is one of Switzerland’s most stunning yet often overlooked lakeside towns.

Tucked away in the canton of Bern, along the serene shores of Lake Thun, it offers an idyllic summer escape – whether you’re sailing across the lake in the afternoon or unwinding with a glass of local wine among the vineyards by evening.

The town’s crowning jewel is the magical Spiez Castle, which invites visitors to transport back in time to the medieval era.