All the best swimsuits for your summer holiday


As summer heats up, so does the search for the perfect swimsuit, which can often leave us drowning in a sea of options.
But for 2024, many brands have created innovative and impeccable styles to help source the perfect shape for you. From sleek one-pieces to sustainable bikinis: here are the best labels for your new season swimsuit…
Best for sun protection
Sun protection doesn’t just come from lathering on your SPF – full fabric coverage is integral in keeping harmful UV rays at bay.
Luckily, some swimwear brands have begun using UV-resistant fabrics in their designs, adding an extra layer of protection. Ultraviolet Protection Factor (UPF) clothing can reduce the transmission of UV radiation, potentially even more than commercial sunscreen. The fabric keeps sun rays from penetrating the skin and does not require the constant reapplication sunscreen (although that never hurts!). Although more effective in surf-style swimsuits, you can get this fabric in all shapes, from tankinis to two-pieces.




Ker Sun Women’s Long Sleeves UV Swim Jacket UPF 50+ – Ocean Blue – Nuvées, £74
Best for support
If your holiday includes an action-packed itinerary or something flimsy just isn’t comfortable for you, a supportive swimsuit is integral. Opting for thicker fabrics and carrying out the “stretch test” is a good place to start when hunting for the perfect costume. Pulling the fabric and ensuring it doesn’t sag or dissipate in colour is a good indicator for strong support.


Deakin & Blue Essential Swimsuit Black – Hendricks, £95
Best for tummy control
If you’re confidence this summer doesn’t feel at an all time high, many brands have developed flattering but fashionable shapes to keep you secure and comfortable.


Cupshe Paisley V Neck Tummy Control Long Torso One Piece Swimsuit, currently £22.99 (was £30)
Best for sustainability
Many brands offer up their sustainability credentials on a platter – but if the swimsuit doesn’t work for you and you don’t love it, you’ll only repurchase another until you find the perfect fit.


Prism² Revitalised Halterneck Top – Cerise, £32.95 (was £54.95)
Best for Instagram
If you want your followers to have a holiday vicariously through your social media posts, then the Instagram favourite Hunza G is a firm winner. From the quintessentially crinkled fabric, this instantly recognisable brand will be sure to turn heads by the pool and on your reels.
Hunza G Pamela Swim – Emerald, £165