New Chiron Profilée is a one-of-a-kind Bugatti


A bespoke adaptation of Bugatti’s Chiron Pur Sport will be heading to auction in February as one of the final W16-powered models from the firm.
Called the Chiron Profilée, it’s based on the Pur Sport, but takes a slightly different angle in terms of exterior design. So at the rear, there’s a more compact ducktail-style wing – replacing the Pur Sport’s six-foot-wide version – but it still has a very key role in ensuring high-speed stability and drawing hot air out of the engine compartment.


“We named it Profilée in honor of one of Jean Bugatti’s first creations Bugatti Type 46 and Type 50, which also carried that elegant flick in their tail.”


The Profilée is finished in an exterior colour called ‘Argent Atlantique’ which has been developed exclusively for this car, with no other Chiron finished in the shade. Lower down the car there’s exposed carbon fibre, while the wheels have also been developed specifically for the Profilée.
Inside, high-quality materials such as aluminium, carbon and leather combine, while the Profilée becomes the first Chiron fitted with a woven leather finish applied to areas like the dashboard, door panels and centre console.
The Bugatti Chiron Profilée is set to go under the hammer at an RM Sotheby’s auction on February 1, though no price estimate has been released as yet.