Søstrene Grene is to open a store in Derry's Richmond Centre, it has been revealed.
The Danish chain store will take up residence in the shopping centre in autumn. The store will be located on Level 1.
Søstrene Grene stores have a maze layout with a course that carries customers through all their product categories, leading them to return to the checkouts at the front of the store.
The stores use strategic spotlighting and dark walls to create a cosy atmosphere and play classical music to create a sense of calm.
Their product selections include homeware (such as furniture, kitchenware, lighting, bathroom accessories), crafts, gardening, gifting supplies, stationery, travel accessories, children's games and toys, and snacks.
New products are released weekly and available for a short time creating an experience of discovery and uniqueness.
Products have a focus on Scandinavian design, many with floral elements, and are priced very affordably.
All products are exclusive to Søstrene Grene with the exception of some snacks and online-only exclusive items.
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