New: 'Heineken House' stage is coming to Electric Picnic

This years Electric Picnic will see the Heineken House stage in Ireland, for the first time ever.

Previously seen at the infamous US music festival Coachella, the stage will feature elevated areas, an immersive DJ experience and raised dance platforms. 

Production will elevate this unique build with stunning visual and lighting design, creating a spectacle that organisers call "a must see" this Electric Picnic.

Heineken House is using its platform to champion Irish talent.

Over the three days, Heineken House will see a full lineup of local talent including Mango, Honey & Jams, Efa O’Neill, Bazza Ranks, and Volleyball amongst others.

There will also be crowd favourites from previous years such as George Feely & Stevie G, with new names emerging from the underground club scene that are soon to blow up, like Ricky Chong & Becky.

To further celebrate home-grown talent, Heineken will be running an exclusive merch collab in partnership with Irish streetwear designers, Emporium.

Heineken® x Emporium will be dropping a collection of limited edition tees taking nostalgic cues from Heineken's heritage, with a retro look and feel.

The tees will be available to pick up complimentary at Heineken House during a surprise and delight activation on a first come, first served basis.  

Festival goers should keep an eye on their Electric Picnic app to receive notifications for the Emporium takeover at Heineken® House kicking off at 2pm on the Saturday.

Get down early to bag your complimentary Emporium x Heineken® tee before they’re all gone. For those not lucky enough to secure a tee at Heineken House,  there will be a small number of tees available at the Emporium Store on Drury Street post Electric Picnic.

There will be plenty of other exciting additions and surprises at Electric Picnic this year brought to you by Heineken including Cold Rooms.

Back by popular demand for 2024, Heineken® Cold Rooms allows festival goers to enjoy refreshing, chilled Heineken all weekend.

Attendees can drop their Heineken® cans into the Cold Rooms at the Andy Warhol campsite where they will be stored and kept refrigerated over the weekend.