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03 Oct 2025
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03 Oct 2025
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Designer Aoife McNamara and Sinéad O'Brien of Vacious shapewear are both nominated in the same category of the Eir VIP Publishing Power of Women awards. Photo via VIP magazine
TWO business powerhouses from Limerick are vying for a coveted award in the Eir VIP Publishing Power of Women awards.
Sinéad O’Brien, known for her blog Sinéad’s Curvy Style on social media and the owner of shapewear brand Vacious, as well as sustainable fashion designer Aoife McNamara whose home of fashion is in an idyllic thatched cottage in Adare, have both been nominated.
READ MORE: A different kind of cosmic show lights up the Limerick skies this October
They are among the elite in the female business world, with other nominees including; Wondercru, Ferifolk, 4th Arq, Canella Lane, Laura Chambers Cashmere and Laura Kearney of the Walk in Wardrobe. They are all in the fashion retail category of the awards.
According to VIP, the awards “celebrate the best and brightest female entrepreneurs in Ireland, across the worlds of fashion, technology, beauty, lifestyle, wellness and more.”
The winners will be announced at an exclusive lunch event and will be profiled by VIP magazine.
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