Derry university students urged to make yLink savings
More than 50% increase in public transport journeys made by young people
With Ulster University students settling into their first semester of university in Magee, Translink are reminding all 16-23-year-olds to avail of the free yLink card which offers card holders 50% off all bus and rail services across Northern Ireland.
More young people than ever are now choosing public transport as the smarter, greener way to stay better connected to university, college, work, and to socialise with family and friends with a massive 52% increase in journeys.
The latest figures were unveiled as part of Translink’s engagement with young people during the busy fresher week activities where Translink teams were on hand to showcase the yLink product and help students with all their travel and ticketing needs as they started the new student year.
Translink’s yLink card, is free to access for 16–23-year-olds, and currently offers a 50% discount on travel alongside a host of other discounts for partner organisations across NI including a range of social, leisure and lifestyle activities.
Maeve Nethercott, Brand Representative at Translink, said: “yLink is fast becoming a must-have card amongst young people who are increasingly aware of the importance of choosing sustainable travel options that don’t cost the earth or their wallet! We know young people are particularly impacted by the cost of living crisis and this card is a great way to make those limited funds go a bit further.
“We have also brought in innovations such as contactless payment technology across Metro, Glider and rail, and our cashless mLink app allows users to add their yLink card to their virtual wallet to make it really easy to travel and save.”
Chloe Ferguson, NUS-USI President, added, “Students are having to deal with greater costs, year-on-year, so any saving for essentials like travel are to be welcomed. Our student members are also acutely aware of the climate crisis and the important role sustainable transport plays in tackling this.
"With this in mind, we’re keen to promote greater use of public transport to help build positive habits which make a lasting difference and would encourage all young people to make use of a free yLink card to start benefitting from cheaper travel.”
Rebecca Allen from Ulster University said: “We are delighted to promote Translink’s yLink card to our students, with 50% off bus and rail travel we want all to avail of this offer to save money.
"With more students facing financial difficulties nowadays its important that they utilise all the money saving resources available to them, such as getting the free yLink card.”
CLICK HERE to find out more about Translink’s yLink card and how to apply, as well as details of exclusive discounts and partner initiatives.