New 'surprise bag' initiative for Laois Aldi stores

Aldi Ireland is rolling out a nationwide partnership with ‘Too Good To Go’ to its three Laois stores.

Following a successful trial, surplus food bags will now be available nationwide in a bid to tackle food waste and offer lower prices to customers.

The surplus food bags, known as ‘Surprise Bags’, will contain a range of products that are approaching their sell-by or use-by dates at a third of the price, costing shoppers in Laois just €3.99 each to purchase.

To avail of a Surprise Bag, shoppers can download the free ‘Too Good To Go’ app and search for their nearby Aldi store before reserving a bag to collect from the store at an allotted time.

The supermarked has pledged to eliminate 60 tonnes of food waste from its operations in 2023 in support of the Government’s National Food Waste Prevention Roadmap. The nationwide rollout will reduce food from going to waste annually and will form a key part of Aldi’s ongoing commitment to reducing food waste.

“Our partnership with Too Good To Go will further enable us to cut down on food waste, while also offering customers in Laois the opportunity to pick up our food at even lower prices,” Group Buying Director, Aldi Ireland, John Curtin said. 

“With the rising cost of living impacting so many, 'Too Good To Go' offers a simple and accessible way for consumers to save money and reduce waste,” he added.